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Gears Of War - A+

The original. The Halo 3 ad, while good in it’s own right, is a clear rip-off of this classic. Not only did I want to buy Gears Of War, when I haven’t ever purchased a war/army game, but I downloaded the song played in the background (”Mad World” by Michael Andrews and Gary Jules), and I bought the movie, Donnie Darko — the soundtrack of which contains that song.

That’s an advertising bonanza.

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This entry was posted on Tuesday, December 11th, 2007 at 5:16 pm and is filed under A plus. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to “Gears Of War - A+”

  1. the mouth Says:
    December 11th, 2007 at 8:10 pm

    You say “ripoff,” but what I think you meant to say was that Halo 3 borrowed the tone of this ad. If you read the Halo 3 review, you’d see the Halo 3 ad does much more than steal the slowish piano music of this one.

    But this is still good.

    Grade: B+

  2. I RATE ADS » Blog Archive » Rock Star Games — Grand Theft Auto 4 Says:
    May 22nd, 2008 at 8:53 am

    [...] And if you keep talking about that copycat Halo 3 ad… [...]

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