Gatorade — What’s G?
sjbooher: Brilliant. Epic. Awesome. Some of the greatest athletes of all-time, a stirring background track, and the most on fire dude (Lil Wayne) on the planet to do the voice over? I’m sold. Now… what am I supposed to buy? That’s the problem here, as I don’t know what the hell is being advertised. Maybe it’s only the start and it will soon all make sense, but for now, I cannot give the Grade A approval. I also found it interesting that they chose an MC that the ignorant masses might label a “Gangsta rapper”… now that is G. G+ C+
jtherkal: Wait, Gatorade starts with G, and all these words start with G? Unless they’re introducing some new product that’s simply called “G,” this is sort of worthless to me. Gatorade already has a great image. It’s cool. People like it. You just need to remind me that it’s there and that it’s refreshing. So unless they reveal some new product at some point, D.
sjbooher: Hmm… your follow-up doesn’t scream “God awful” to me.
Tags: G, Gatorade, Lil' Wayne