#2.5 — Pepsi Max — Men Can Take Anything
jtherkal: You know what? I’m buying this. I hate diet cola and sometimes I get hurt. You’re speaking my language Pepsi Max. I think they could have found more clever slapstick humor jokes (the first one where the saw shoots the wood into his back is good), but overall it delivers the message. Loud and clear. B+.
sjbooher:Awful and stupid. And it is a direct rip off of a recent Milwaukee’s Best campaign. That is all. F.
jtherkal: Maybe you didn’t pay attention. In the Milwaukee’s Best campaign, someone is doing something un-manly (running from a bug, etc) and he gets SMASHED by a giant can that falls from the sky. This is saying men get hurt and they can take it, but that we don’t like diet soda. So it’s different, but that might not make it less awful or stupid, in your opinion.
January 28th, 2010 at 4:55 pm
Please don’t take this the wrong way. I think your overall ideas are fine but you might want to put a little more thought into your next posts. I say this becuase it seems like your writing style has gone downhill a bit as opposed to your previous posts. - C.