#2.10 — Bud Light — Plane Crash/Lost
jtherkal: Lost. Is. Popular. This. Is. Lame. C.
sjbooher: And there’s some creepy manvertising going on that I didn’t even catch (although I did subliminally, I guess… as I remember thinking, “Damn, I wish the Losties had ignored Jack. Then someone else could have been the main character!”). D. From manvertised.com:
“This Bud Light ad, though, is by far the most disturbing. The woman, attempting to take charge of the group of survivors, demonstrating a technical aptitude and leadership skills, is immediately drowned out by a prototyptical manvertising character, the dumb guy who only cares about beer. Her efforts are thwarted, twice, by his unwillingness to let her spoil the fun. Here, the woman’s voice is an disruptive annoyance.”
Tags: beer, bud light, light beer, super bowl