#3.4 — Michelob Ultra — Lance Armstrong
sjbooher: I admit to being totally biased here… I hate Lance Armstrong. F-.
jtherkal: I guess you’re not accepting the old one-nut sympathy card. I don’t like this for reasons other than Lance. First, I’ve always hated the beer-for-trim-lean-athletes-that-you-should-drink-after-exercise positioning. Although I guess it works, since I can think of at least two people who buy this shit. Second, where’d you find that song? FIFA ‘98? Come on! You spend all that money to get Lance Armstrong, go shoot him in the mountains and then pick that tired piece of shit song? Ugh. F.
Tags: beer, Lance Armstrong, Michelob Ultra, super bowl