Archive for the ‘So Bad It's Good’ Category

Naomi Campbell Update — She’s baaaaack!

Friday, April 4th, 2008

sjbooher: We previously reviewed Naomi’s “Dances With Lizards” moment, giving it mediocre to negative reviews. Part of my issue with the ad was the choice of serial slapper, Naomi Campbell, as the dancing model. Campbell is not even THAT recognizable… they surely could have found some other hot-ass model, without a criminal record, to dance with those lizards. Well, now Miss Campbell is back in the news for yet another another assault! This time she allegedly spit on a police office at London Heathrow Airport. Amazing. Genius selection, team! I say that sarcastically, but it may actually be the truth. This ad has BLOWN UP on the internet… it’s everywhere. Everyone rants and raves about it, giving Sobe Life Water untold amounts of free press. And you know what? I really love it now. I can’t get enough. SO BAD IT’S GOOD!!!! There’s something about that “reach for the sky move she does” near the 38 second mark, that I just can’t get enough of. This is my first official grade change… A+!

jtherkal: We had a focus group with teen girls yesterday and they brought this ad up as one of their favorites. I’m still not buying it. Maybe they should team her up with NFL wide receiver Chris Henry for a second ad in this series. The role model dream team. They can smoke dope, slap people around, buy alcohol for and spit on underaged girls, carry guns, and generally just raise a ruckus. I don’t remember what my grade was, but I’m not changing it. It’s not quite bad enough to be good.