I RATE ADS

jtherkal: The only thing this has going for it is that is plays on the basic truth that buying a new television is one of life’s great moments. It’s sort of a cheap way in to whatever it is they’re advertising. Aside from the idea that shopping for a new television is exciting, I sort of miss what they’re trying to sell. I walk away thinking that I like the commercial, since I love the idea of getting a giant new television, but when I go back and look closer it’s really sort of lame. C-.

sjbooher: But dude… you can use that there little phone box to find out information about your credit card. I think we take for granted the fact that we can use our phones/computers/etc. to find out information like this, but there is a large part of America that is on the other side of the Digital Divide. I really like this ad, much for the reasons you describe. I too love buying tvs. You are also right that the joy comes from something other than the product, but I think that is the case in much of advertising. B+.