I RATE ADS

sjbooher: F. And I don’t have to explain why at this point, right?

jtherkal: How can you give an F to an ad with such great jokes! Man abandons softball for book party! Do you like Little Women? Yeah, I’m not too picky! Kazam! That’s gold, Jerry, gold! Now you’re going to tell me you don’t like Seinfeld. Go back to Russia. It is what we thought it was. C+.

sjbooher:We’ve proven throughout this year’s review process that you CAN make great ads without using lazy stereotypes… gender or otherwise! And here’s further proof, USA Today’s top 10 based on actual people’s reactions. So that’s how I can given it an F. Not only is it lazy and offensive, it’s ineffective.

sjbooher: Jesus Christ with the woman-hating. The Super Bowl was the most watched television show EVER. That means people of all types, including, yes, women, were probably watching. Wouldn’t this ad be equally as effective saying your boss ripped out your spine? That sounds like a more likely scenario, anyway. Jim Nantz, go to your room and masturbate to your Masters highlights. Thank you. F-.

jtherkal: F-? How about not. She removed his spine! Get it? He can’t tell his girlfriend that he’d rather watch the game than go to the mall. Although if you’re going to do the “removed his spine joke, shouldn’t she have been pushing him around in a wheelchair? Besides, this ad isn’t hating on women, it’s hating on shopping at the mall. And I think we can all get behind that. Unless you’re some mall-crazy bitch who makes men do things they don’t want to do. B.

sjbooher: You just increased it to F–. I love shopping at malls. I spent the better part of my non-school time in 10th and 11th grade in Ross Park Mall.

jtherkal: At least this stood out. “I will watch your vampire TV shows with you!” Vampires are so hot right now. Be a man! Take a stand! Drive a car! Take that bitches. Vroooooom! A+.

sjbooher: To add on to my earlier rant… I ALSO LOVE VAMPIRE SHOWS, AND I’M STILL A MAN. I’ll let Manvertised handled this one: “Any way you look at it, though, it’s openly hostile toward and deeply resentful of women.”

To me, the thing that really makes this ad so moronic, is that many of the “I Wills…” are annoying things that both men AND women have to do. Walking a dog… shaving… early work… work meetings… etc. should be shared miseries! And is dividing your audience the answer? I’m pretty sure if everyone buys your product, that is better than half the people buying your product. F.
F.

jtherkal: Few problems with this one. First, get a professional to make this song sound not like shit! And second, you can’t follow up a song about being a stereotypical man by trying to sell DOVE soap. Anyone who buys into that anthem knows Dove is for girls with soft skin. Maybe if you renamed it HAWK! And do you need to show a hunk lathering up in the shower for us to understand it’s soap? Any stereotypical man (apparently the audience here) knows that you should get homophobic feelings when you watch another man shower. C-.

sjbooher: That song is terrible. Also, at first he has three boys… and then some of his kids are little girls? Unless he’s holding Michael Jackson-style sleepovers? F.